Senior Digital Marketing Manager
London | £Competitive salary + bonus + benefits | Ref: OC-5000857
Based Central London/flexi working
Success Appointments are working exclusively with one of the UK’s leading fashion brands. They are hiring a Senior Digital Marketing Manager to oversee the digital marketing channels for several of their UK brands. This is a key leadership role and a career defining opportunity. It’s a super exciting time to join the business, in what is a very fast paced and ever changing environment. They have ambitious plans so we are looking for a highly experienced manager with the skill and gravitas to fully realise and continue to grow the potential of these fashion brands.
- Develop acquisition and brand strategies across PPC, paid social, display, CRM, SEO and affiliates.
- Ensure the effective performance, tracking and optimisation of all channels to meet business goals.
- Measure and report on the performance of all digital marketing activities against KPIs and make recommendations for improvements.
- Work with the Business Insights team to evolve more sophisticated measurement and reporting capabilities.
- Collaborate with other teams to deliver cohesive campaigns and brand awareness.
- Manage a substantial 8 figure budget.
- Lead and mentor a team of 12 people.
- Drive innovation within the team and foster an agile test and learn environment.
- Minimum 6 years’ experience in digital marketing with extensive knowledge across paid media, CRM, SEO and Affiliates
- Experience in a strategic role, managing a sizeable in-house team
- Proven ability to manage large budgets (7 figures upwards)
- Experience in a fast paced B2C ecommerce environment
- Highly analytical with excellent attention to detail and a “numbers first” approach
- Strong leadership and stakeholder management skills
- Experience in fashion is highly desirable
We regret that due to the volume of applications, only successful applicants will be contacted.